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AI girlfriend demand and forecast · Updated on the 1st of every month

Is the AI girlfriend market growing or shrinking?

The short answer first, then the proof. Four questions, one panel each: are more people visiting, are they searching by name, who is winning, and what happens next. Every number is for September 2026 and comes from the same sources for every site.

Written by Hunter GrayFounder, Owner & Writer

The short answer · September 2026

Mixed

Fewer visits than a year ago, but more people searching by name, and the next six months look flat.

In September 2026, people came to the sites we track from Google search about 8.5M times. That is more than in August 2026 and fewer than a year ago. People also typed the sites' own names into Google about 3.0M times in the United States, up 28% on a year ago. When the names grow, people are coming back on purpose. We expect about 8.4M visits in October 2026 (about the same as September 2026) and about 8.4M by April 2027, so the next six months look flat.

Visits vs a year ago
-16%Fewer people visited than a year ago (-16%).
Visits vs August 2026
+4%September 2026 was a better month than August 2026 (+4%).
Searching by name vs a year ago
+28%More people typed a site's name into Google than a year ago (+28%). That is the loyalty number.
Forecast for October 2026
8.4MNext month we expect about 8.4M visits, about the same as September 2026.
Forecast for April 2027
8.4MSix months out we expect about 8.4M a month, so the road ahead looks flat.

Read the October 2026 forecast in full →

Are more people visiting than before?

Down -16% on a year ago · up +4% on August 2026

Think of every site we track as one big shop. In September 2026, about 8,458,432 people walked in from Google search. A year ago it was more (-16%), and the month before it was quieter (+4%). The busiest month in the last two years was September 2025 with 10,038,844, so September 2026 sits 16% below that high.

Visits a month, worldwide, two years

05.0M10M15M20MOct 24Dec 24Feb 25Apr 25Jun 25Aug 25Oct 25Dec 25Feb 26Apr 26Jun 26Sep 268.5M
Low 3.5MHigh 10MAverage 6.7M
Hover, tap, or use ← → to inspect a month

All tracked sites added up. DataForSEO estimates of visits from Google results; apps, ads and typed-in visits are not counted.

Worldwide, this month

8.5M

-15.7% on a year ago

United States, this month

2.1M

+7.0% on a year ago

Two-year high

10M

September 2025

US share of visits

25.4%

where the paying users are

What Hunter thinks

The year-on-year number looks bad, but I read it as a slide that has stopped, not one that is still going: September 2026 was up on August 2026. The fall is mostly a few big sites losing rankings, not people losing interest.

The US line is doing better than the world line (+7% on the year), and the US is where most of the paying users are. That matters more to me than the worldwide total.

Are people searching for these sites by name?

Up +28% on a year ago · 3.0M name searches a month in the US

There are two ways to find a site: you search for “ai girlfriend” and click whatever Google shows, or you already know the name and type it in. The second kind is the loyalty number, because nobody types a name by accident. In August 2026, people in the US typed the names of the sites we track into Google about 2,951,570 times, +28%on a year ago. For comparison, “ai girlfriend” itself is searched about 135,000 times a month in the US.

Name searches a month, US, twelve months

01.3M2.5M3.8M5.0MSep 25Nov 25Jan 26Mar 26May 26Aug 263.0M
Low 2.3MHigh 3.0MAverage 2.6M
Hover, tap, or use ← → to inspect a month

All tracked brand names added up. Google Ads data via DataForSEO, twelve months to August 2026.

Most searched by name, US

  1. 1SpicyChat1.0M a month
  2. 2CrushOn AI450K a month
  3. 3Candy AI301K a month
  4. 4OurDream.ai301K a month
  5. 5Flipped110K a month
  6. 6Juicy Chat110K a month

What Hunter thinks

Names up while visits are down is the pattern I like most in a young market: the audience is still there and knows where it wants to go, and what fell was rankings, not interest. The leaders are turning into brands.

Who is winning, and who is losing?

Top 5 sites hold 63.1% of all visits · top 10 hold 77.9%

The market is top-heavy: five sites take 63.1% of all the visits, so when one of them wins or loses a big Google ranking, the whole total moves. The fastest grower on the year is Candy AI, from 16,673 visits to 592,075. The steepest fall is Kuki AI, from 1,848,560 to 1,429.

▲ Growing fastest, year on year

  1. Candy AI592K visits+3451%
  2. OurDream.ai301K visits+1731%
  3. BabeChat188K visits+768%
  4. Romantic AI279K visits+726%
  5. Nastia385K visits+648%

▼ Falling fastest, year on year

  1. Kuki AI1.4K visits-100%
  2. Replika47.2K visits-96%
  3. SoulFun2.2K visits-91%
  4. SugarLab.AI1.7K visits-89%
  5. Dippy38.3K visits-82%

Worldwide search visits, September 2026 against the same month a year earlier; only sites with at least 5,000 visits a year ago.

What Hunter thinks

The biggest percentage gains are usually small sites that won one generic ranking, and the biggest falls are sites that lost one. Kuki AI is the one to notice: it was a big site a year ago (1.8M visits) and it is -100%, which is most of the market's year-on-year drop on its own. The names at the top of the ranking move far less than the names in these two lists, so I read this panel as weather and the first two panels as climate.

What happens next?

Next six months look flat · about 8.4M a month by April 2027

Our forecast for October 2026 is about 8,366,285 visits, about the same as September 2026. We would be surprised by anything under 7.4M or over 9.3M. By April 2027 we expect about 8,366,285 a month. The further out, the wider the range, because more can happen in between.

What happened, and what we expect

05.0M10M15M20Mforecast →Apr 25Jul 25Oct 25Jan 26Apr 26Jul 26Oct 26Jan 27Apr 278.4M6.9M to 9.9M

Solid: visits a month to all tracked sites. Dashed and shaded: the forecast and the range we would not be surprised by. From our October 2026 monthly forecast.

Forecast, October 2026

8.4M

range 7.4M to 9.3M

Forecast, April 2027

8.4M

-1% on September 2026

Name searches, US, next month

3.0M

the loyalty number

How good is the method?

12.5% off

average miss over the last 6 months

What Hunter thinks

I expect the next six months to look a lot like September 2026. The market has found a floor around 8.5M visits a month, and nothing in the data says it is about to break out either way. What makes me more confident than the number alone is that name searches are growing, so the people are there even when the rankings wobble.

What would change my mind: one of the five biggest sites winning or losing a first-page position for “ai girlfriend”, a Google update, or a site going offline. None of those is in the numbers until it happens, which is exactly why there is a range. Every forecast is marked in public the month after, right or wrong.

Read the editions

The full forecast, the full analysis, and the report

This page is the short version. On the 1st of every month three longer pieces are published from the same numbers: the forecast for the month ahead, the analysis of the month just closed, and the industry report to cite.

Forecast

AI girlfriend forecast, October 2026

Our forecast for October 2026, made on the 1st from everything the September 2026 data shows: about 8,366,285 search visits across the tracked sites, down 1.1% on the month before. Plus the six months after it, and an honest look at how the last forecast went.

Read it →

Analysis

AI girlfriend monthly analysis, September 2026

Every number this site tracks for the AI girlfriend sites it follows, read as one month. Search visits down 15.7% on a year ago and up 3.7% on the month before, with the ranking, the demand, what users said and who moved.

Read it →

Coming up

  1. Next

    November 2026

    this page, the forecast and the analysis refresh on November 1, 2026

  2. +1 month

    December 2026

    this page, the forecast and the analysis refresh on December 1, 2026

  3. +2 months

    January 2027

    this page, the forecast and the analysis refresh on January 1, 2027

  4. +3 months

    February 2027

    this page, the forecast and the analysis refresh on February 1, 2027

Visits and name searches come from DataForSEO and Google Ads data; the forecast recipe is explained in full in the AI girlfriend monthly forecast. For which sites are worth paying for, see the best AI girlfriend ranking.