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AI girlfriend sites side by side · Both tested first-hand · Data through September 2026

SoulFun logovsJOI logo

SoulFun vs JOI

I bought a membership on both and tested each for a month. What they offer, their measured numbers and what their users say, next to each other, with my verdict on each at the end.

The scoreboard

JOI leads on 3 of the 4 figures that decide most choices.

SoulFun logoJOI logo
Rank on this site#57▲#19
Google US, “ai girlfriend”––
Search visits a month2.2K▲34.0K
Name searches a month, US260▲33.1K

In short

JOI is the bigger site; here is what separates them.

  • JOI gets about 34,016 search visits a month worldwide against 2,207 for SoulFun, roughly 15 times as many (DataForSEO, September 2026).
  • People search for JOI by name about 33,100 times a month in the US, against 260 for SoulFun.
  • SoulFun has a free tier and paid plans from Free; JOI has no free tier and starts at $13.99/mo.
  • SoulFun allows adult content on paid plans; JOI filters or limits it.

What they offer

What they offer
What they offerSoulFunJOI
Free tier▲YesNo
Entry paid planFree$13.99/mo
Adult contentAllowed on paid plansFiltered or limited
Features
  • Voice calls across mobile and browser
  • iOS and Android mobile apps
  • Cross-session emotional memory
  • NSFW chat capability
  • Cryptocurrency payments
  • AI girlfriend chat
  • Image generation
  • Flexible pricing tiers
Best forUsers wanting a complete companion package, voice, mobile, memory, and NSFW, with crypto privacyUsers seeking image generation and AI companion features at a budget-friendly price point
Not forUsers on a budget or those who primarily need image generation qualityUsers who need extensive community resources or detailed feature documentation before committing
OperatorNot disclosed: the terms, privacy policy and subscription terms name only 'SoulFun' and the copyright line reads 'SoulFun.ai', with no company name or addressJOI AI (as the site's footer puts it); one third-party review names JOI-AI Limited, a UK-registered company, which the site itself does not confirm
Pricing notesFree 30-day unlimited text-only trial (no photos, voice, or video), then $19.99/month, or $119.99/year (about $9.99/month). iOS and Android available. Crypto accepted (BTC, USDT).1 Month: $13.99. 3 Months: $20.99 (~$7/mo). 12 Months: $47.99 (~$4/mo). Premium adds image generation and a limited video generation allowance (5 free clips/month, extra via Neurons).

My take

If you want to try before you pay, SoulFun lets you: JOI asks for a card first. A free tier is a sampler, not a plan, but it tells you whether the chat suits you before money moves. SoulFun simply does more: voice calls across mobile and browser, ios and android mobile apps and cross-session emotional memory are on its list and not on JOI's. More features is only better if you will use them. On adult content they are not the same product: SoulFun allows it on paid plans, JOI keeps a filter. Decide that first and half the comparison decides itself.

The numbers

The numbers
The numbersSoulFunJOI
Rank on this siteOn the combined data gathered for every site#57▲#19
Google US rank, “ai girlfriend”DataForSEO ranked keywords, September 2026––
Tranco rank, all domainsAll-traffic rank among the top million domains#2,844,901▲#31,348
Chrome UX tierGoogle Chrome UX Report–Top 50,000
Search visits a month, worldwideDataForSEO estimate2,207▲34,016
Search visits a month, US1,237▲12,053
Brand searches a month, USGoogle Ads data via DataForSEO260▲33,100
Domain RatingDomain Rating by Ahrefs, out of 10048▲64
Referring domains967▲2,966
Backlinks▲78,29162,387
Domain registeredDecember 2023July 2003
Public record I read3 videos, 4 Reddit threads, 0 articles10 videos, 1 Reddit threads, 6 articles

The better value in each row is marked in green. Search visits and brand searches are DataForSEO estimates; Tranco and Chrome UX tiers are ranks, not visit counts.

My take

None of these ranks in the tracked positions for "ai girlfriend", so their places on this site come from all-traffic rank, and their visitors arrive by name, by ads or from app stores rather than from the category search. On size, JOI is the busier site: 34,016 search visits a month worldwide, more than 15 times what SoulFun gets (2,207). These are estimates of visits from Google only, so a site with apps or ads can be bigger than this shows. Brand searches are the loyalty line: 33,100 people a month type JOI's name, against 260 for SoulFun. A name people type on purpose is a site they come back to; a site with lots of visits and few brand searches is living on rankings it could lose. JOI's Domain Rating of 64 against 48 means far more sites link to it, which is what keeps rankings stable; the weaker link profile is the one more likely to move, up or down, when Google reshuffles. JOI is the older domain (2003 against 2023), which counts for something in a category where sites close without notice.

What users say, and what I found

Feature by feature
Feature by featureSoulFunJOI
Chat and roleplayUsers mixedMy test: AgreeUsers mixedMy test: Agree
MemoryUsers negativeMy test: DisagreeUsers mixedMy test: Partly disagree
Voice callsUsers positiveMy test: Agree–
Video chat and video generationUsers mixedMy test: Partly disagree–
ImagesUsers mixedMy test: Agree–
Characters and customisationUsers positiveMy test: AgreeUsers positiveMy test: Agree
Free tierUsers mixedMy test: Partly disagreeUsers negativeMy test: Agree
Price and coinsUsers negativeMy test: Agree–
Privacy and billingUsers negativeMy test: AgreeUsers mixedMy test: Disagree
Safety and legitimacyUsers negativeMy test: AgreeUsers mixed
Model switching–Users positiveMy test: Agree
Images and Dream Clips–Users mixedMy test: Agree
Voice–Users mixedMy test: Disagree
Price and neurons–Users negativeMy test: Agree

“Users” is the balance of the YouTube reviews, Reddit threads and articles read for each brand page; “my test” is whether my own month on the site agreed with them.

My take

Users rate them about the same: 2 of 10 features positive for SoulFun and 2 of 10 features positive for JOI. My own month did not always match the crowd: I disagreed with users on 3 points for SoulFun and 3 points for JOI, and each disagreement is spelled out on the brand page.

My verdict on each

SoulFun logo

SoulFun

#57 on the ranking

SoulFun is a 2024 success that has lost nine-tenths of its audience, and after a month with it I understand both halves of that sentence.

Read my full SoulFun analysis →
JOI logo

JOI

#19 on the ranking

Joi is the loudest newcomer in the category, and after a month with it the product is better than the marketing deserves.

Read my full JOI analysis →

Written by Hunter Gray, Founder, Owner & Writer. Every figure is from the two brand pages and refreshes monthly. SoulFun and JOI are two of the sites in my best AI girlfriend ranking, where the whole category is ordered on the same data.